ババ カツノリ
Katsunori Baba
YouTuber, Influencer, Creator
Born in Nagasaki and raised in Fukuoka. After entering Nagasaki University, he transferred to a liberal arts college in the United States. Upon graduation, he traveled across Europe and Asia, broadening his global perspective. During the COVID-19 pandemic, he and his wife founded Nattofufu Co., Ltd., and for a limited time, sold original straw natto and banana black vinegar at markets nationwide to boost immunity. Currently, he is expanding his activities both domestically and internationally as an influencer and YouTuber, with a strong passion for connecting Japan and the world through various events and businesses aimed at inbound customers.
Hobbies and Special Skills
- Languages (English, Japanese, Korean)
- Video editing
- Playing with children and animals
Career
YouTuber
- Achieved 2 million subscribers in 8 months on YouTube (Channel name: Fufu/ふうふ), creating fun videos for children around the world, together with my wife
- Commercial for the game app Royal Match
SNS Influencers
- Total of 600,000 followers on Instagram and TikTok
Creating content in Japanese language and culture for international audiences, together with my wife - Collaborations with corporations like Torikizoku and Hotel Nagasaki, as well as local governments
Bilingual Host/Husband and Wife Host
- Hosted the lecture by Akira Takata, founder of Japanet Takata, at the Noto Peninsula Earthquake Reconstruction Seminar
- Hosted the special lecture event for “Shinkin Entrepreneurship Door” (Sarutahiko Coffee edition)
- Hosted “Ventures Challenging the World” by the U.S.-Japan Council, Tokyo New Business Conference, and Fabbit
- Together with my wife, we’ve hosted numerous international events and intercultural weddings (covering English and Korean)
Business
- Founded the unit “Nattofufu” with my wife, producing original natto and banana black vinegar for sale at markets in the Kanto region. Currently specializing in Japanese food production for inbound tourism
Others
- Engaged in English mediation and negotiations for global projects for a major company
- Interpretation and coordination for professional athletes and politicians visiting from overseas